March 19, 2014
"Laura is on the cutting edge of where design is going," says Forest City senior vice president Alexa Arena. "She brings a more experience-based approach to design, working from the ground floor up versus working from the physicality of the architecture down."
Crescimano's rising reputation is a small feat in this gender-lopsided field, where only 17 percent of principals and partners are women, according to the most recent numbers from the American Institute of Architects (AIA). Through an initiative of the AIA's San Francisco chapter, the notion of the Missing 32 Percent has become both an ongoing project and a catchphrase describing the architecture gender gap.