Project Page BROWNSVILLE PARTNERSHIP

How do you visualize and communicate the story of a complex organization with a continuously evolving mission?

BROWNSVILLE PARTNERSHIP

The Brownsville Partnership (BP) seeks to tackle housing, health, and public safety challenges within the Brooklyn neighborhood of Brownsville. The BP brought SITELAB in to help them articulate and communicate their story.

 

Location / Date:
Brooklyn, NY / 2014

Status:
Complete

Site area:
Brownsville Neighborhood


Client:
The Brownsville Project / Community Solutions


Design Collaborators:
Stephanie Szabo

SITELAB urban studio conducted workshops with the non-profit, to understand and visualize its philosophy and vision, focusing on the organization’s partners, programs, and history. SITELAB’s design began with an outreach process that encouraged the BP team to explore their current identity as an organization and how they identify with their wide range of partners and stakeholders. These outreach efforts culminated in three graphics or visual stories, each highlighting an important part of what makes the BP a unique multi-partnered, cross disciplinary organization.

 

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